
Skyline Seats
with
theScore Bet
Overview
Raising the bar for live sports experiences.
To launch theScore Bet’s Golf Canada partnership and build buzz in Ontario, we gave fans a view (and drink service) no one else had. Skyline Seats lifted VIPs, athletes, celebrities, media and fans 100 feet above the RBC Canadian Open for a first-of-its-kind viewing experience.
With 360-degree views overlooking the 1st and 18th holes, and stretching all the way to Toronto’s skyline, we turned a sponsorship activation into the tournament’s biggest spectacle.
Integrated Campaign
Broadcast
Out of Home
Digital
Social
Results & Recognition
“A grandstand in the sky? That’s golf’s wacky new reality.”
— Golf Magazine
50+
Media Mentions
30M+
earned media impressions
ESPN
Featured on Pardon the Interruption


