Skyline Seats

with

theScore Bet

Overview

Raising the bar for live sports experiences.

To launch theScore Bet’s Golf Canada partnership and build buzz in Ontario, we gave fans a view (and drink service) no one else had. Skyline Seats lifted VIPs, athletes, celebrities, media and fans 100 feet above the RBC Canadian Open for a first-of-its-kind viewing experience.

With 360-degree views overlooking the 1st and 18th holes, and stretching all the way to Toronto’s skyline, we turned a sponsorship activation into the tournament’s biggest spectacle.

Integrated Campaign

Broadcast

Out of Home

Digital

Social

Results & Recognition

“A grandstand in the sky? That’s golf’s wacky new reality.”

— Golf Magazine

50+

Media Mentions

30M+

earned media impressions

ESPN

Featured on Pardon the Interruption