Diamond Deepens Creative Bench Strength with Two New Creative Directors

Former Courage creatives Jon Taylor and Andrea Romanelli join Diamond's growing creative team.

January 15, 2026 (Toronto, Ontario) — Having established itself as a creative force in Canadian advertising, Diamond continues its mission of attracting the country's best creative minds. CCOs Jaimes Zentil and Craig McIntosh, who joined the agency in July 2025, have reunited with the dynamic creative duo of Jon Taylor and Andrea Romanelli — bringing together a collaboration that previously produced internationally acclaimed work at Cossette for the likes of SickKids and Google.

With over 12 years of collaboration, Creative Directors Jon and Andrea have had their work honoured by Cannes Lions, D&AD, The One Show, and the Clios, spanning brands such as Nescafé, Google, CIBC, belairdirect, H&R Block, and Volkswagen — produced while at Zulu Alpha Kilo, Sid Lee, Cossette, and most recently Courage.

"We kept seeing really smart and powerful work coming out of Diamond, with the likes of Canadian Blood Services and Terry Fox standing out," says Jon Taylor, Creative Director at Diamond. "Beyond the chance to work with Craig, Jaimes, and Peter again, it felt like a pivotal moment to join the team and be part of its continued journey to build something special."

This latest creative appointment comes as Diamond continues on the path of becoming an undeniable creative force in Canadian advertising — developing bold ideas brought to life through its deeply integrated offering. It was vision, direction, and longstanding relationships that attracted the duo to Diamond.

"It's like reuniting a pack of wolves," says Craig McIntosh, CCO at Diamond. "Jon and Andrea are absolute animals. Hungry, relentless, and completely obsessed with doing work that matters. That's exactly the kind of fire in the belly we want at Diamond."

The crew has already hit the ground running and will support work across a variety of agency clients.

To learn more about Diamond and its team, visit experiencediamond.com.


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About Diamond

Diamond is an independent, full-service creative agency headquartered in Toronto. We partner with brands to create ideas that are impossible to ignore — work that earns attention, drives growth, and leaves a lasting impression. Our integrated offering spans strategy, creative, production, and media, with deep expertise across consumer, healthcare, not-for-profit, and government sectors.

To learn more, visit www.experiencediamond.com.

Media Contact

Erin Banting

Diamond

ebanting@experiencediamond.com